{"id":63737,"date":"2018-05-31T13:18:18","date_gmt":"2018-05-31T10:18:18","guid":{"rendered":"https:\/\/urbeamea.ro\/albaiulia\/?p=63737"},"modified":"2018-05-31T13:58:49","modified_gmt":"2018-05-31T10:58:49","slug":"interviu-edy-schneider-producator-video-din-sebes-entuziast-si-brand-ambasador-la-letus-corporation-zeiss-si-fv","status":"publish","type":"post","link":"https:\/\/urbeamea.ro\/albaiulia\/interviu-edy-schneider-producator-video-din-sebes-entuziast-si-brand-ambasador-la-letus-corporation-zeiss-si-fv\/","title":{"rendered":"(INTERVIU) Edy Schneider, produc\u0103tor media din Sebe\u0219, entuziast \u0219i brand ambasador la Letus Corporation, ZEISS \u0219i F&V."},"content":{"rendered":"

A revolu\u021bionat industria muzical\u0103 din Rom\u00e2nia dup\u0103 1990 \u0219i o schimbare de macaz, \u00eencep\u00e2nd cu anul 2004, l-a transformat \u00eentr-unul dintre cei mai cunoscu\u021bi produc\u0103tori foto-video din \u021bar\u0103. \u00cen ultimul an, pe l\u00e2ng\u0103 proiectele \u00een care a fost implicat, realiz\u00e2nd film\u0103ri \u0219i pentru cele mai populare festivaluri din Rom\u00e2nia, Electric Castle \u0219i Untold Festival, Edi Schneider s-a dedicat amenaj\u0103rii studioului s\u0103u de produc\u021bie la care visa din adolescen\u021b\u0103. \u00cen spatele alurii de \u201egeek\u201d \u00een materie de tehnologie, se ascunde un caracter modest \u0219i sensibil care, combinat cu \u201eo minte bolnav\u0103\u201d, este transpus ast\u0103zi \u00een fiecare col\u021bi\u0219or din noul studio pe care l-a inaugurat recent \u00een Sebe\u0219, pe strada Dorin Pavel.<\/strong><\/p>\n

Mai multe detalii despre via\u021ba lui afl\u0103m chiar de la Edy\u00a0\u00eentr-un interviu acordat \u00een exclusivitate Revistei Urbea Mea.<\/strong><\/p>\n

URBEAMEA:<\/strong> Cine este Eduard Schneider din spatele camerelor de filmat? Copil\u0103rie, Hobby, Studii, Familie. Cine este Dj Phantom? \ud83d\ude0a<\/p>\n

Edy:<\/strong> Sunt un decre\u021bel, venit pe lume din p\u0103rin\u021bi studen\u021bi, care s-au separat \u0219i au ales calea exilului la \u00eenceputul anilor 80. Am avut o copil\u0103rie fericit\u0103, crescut de bunicii din partea tat\u0103lui, \u00een Sebe\u0219 p\u00e2n\u0103 la v\u00e2rsta de 13 ani. Botezat ortodox (dup\u0103 religia mamei), crescut catolic (dup\u0103 religia bunicii) \u0219i confirmat protestant (luteran) \u00een Hamburg. Am fost crescut trilingv de mic (rom\u00e2n\u0103-german\u0103-maghiar\u0103) \u00een spirit tipic ardelenesc, a\u0219a c\u0103 n-am depus prea mare efort \u00eenv\u0103\u021b\u00e2nd engleza \u0219i franceza. De mic mi-a pl\u0103cut fotografia, muzica electronic\u0103 instumental\u0103 \u2013\u00a0 cam singura muzic\u0103 interna\u021bional\u0103 la care aveam acces la radio \u00een vremurile \u00een care \u00eencepeam s\u0103 con\u0219tientizez. Ajuns la familia mea din Hamburg \u00een 1984, am avut acces la tehnologie pentru a-mi aprofunda pasiunile. Dup\u0103 bacalaureatul din Hamburg m-am mutat \u00een Fran\u021ba \u0219i am absolvit studii superioare de limbi str\u0103ine aplicate la afaceri \u0219i comer\u021b la Grenoble. \u00centors la Sebe\u0219 \u00een 1996, la v\u00e2rsta de 26 ani, m-am c\u0103s\u0103torit doi ani mai t\u00e2rziu \u0219i iat\u0103-m\u0103 tot aici acas\u0103, de\u0219i activez \u00een lumea \u00eentreag\u0103. Fiul meu Victor \u00eempline\u0219te 16 ani la toamn\u0103. DJ Phantom s-a n\u0103scut dintr-un vis naiv, adolescentin, a lansat 2 albume care au f\u0103cut valuri la finalul anilor 90 \u0219i de atunci DJ Phantom doarme \u0219i viseaz\u0103 \u00een continuare, pentru c\u0103 Edi Schneider este prea ocupat pentru al\u021bii \u2013 am produs peste 50 de albume pentru majoritatea arti\u0219tilor de renume din Rom\u00e2nia p\u00e2n\u0103 la mijlocul anilor 2000 \u0219i apoi m-am reprofilat complet pe vizual (video \u0219i film). Cine \u0219tie, poate \u00eentr-o bun\u0103 zi DJ Phantom se va trezi \u0219i presimt c\u0103 mai are ceva de demonstrat \u00eenainte de pensie :).<\/p>\n

 <\/p>\n

URBEAMEA:<\/strong> E\u0219ti unul dintre cei mai cunoscu\u021bi produc\u0103tori foto-video din \u021bar\u0103, iar munca ta este recunoscut\u0103 departe de grani\u021ba Europei. Ce ne po\u021bi spune despre ascensiunea ta \u0219i cum ai ajuns \u00een acest punct?<\/p>\n

Edy:<\/strong> Am ajuns acolo din cauza pasiunii f\u0103r\u0103 margini \u0219i a ambi\u021biei de \u201ca m\u0103 \u00eentoarce \u00een Occident DINSPRE Rom\u00e2nia\u201d. Eram deja acolo \u00een Europa de Vest \u00eenc\u0103 din 1984 dar am r\u0103d\u0103cinile mai ad\u00e2nc \u00eenfipte dec\u00e2t al\u021bii aici, unde m-am n\u0103scut \u0219i provocarea de a fi recunoscut de aici pentru ceea ce fac m-a ambi\u021bionat \u0219i mai mult. C\u00e2nd cei mai buni au ales s\u0103 abandoneze \u0219i s\u0103 plece, eu am ales s\u0103 demonstrez c\u0103 se poate \u0219i am purtat cu m\u00e2ndrie p\u0103l\u0103ria tradi\u021bional\u0103 de cioban din Jina \u0219i serparul din 1936 (mo\u0219tenire de familie) la cel mai mare t\u00e2rg interna\u021bional de tehnologie media din lume, \u00een Las Vegas, la care particip \u00een fiecare an din 2008, c\u00e2nd rezultatele muncii mele \u00een domeniul media au dep\u0103\u0219it grani\u021bele Rom\u00e2niei.<\/p>\n

\"\"<\/p>\n

URBEAMEA:<\/strong> Schneider Productions a fost un obiectiv la care visai \u00eenc\u0103 din adolescen\u0163\u0103. Cum a ajuns unul dintre cele mai apreciate studio-uri de produc\u021bie din Europa? Cum ai realizat acest vis \u015fi ce planuri de viitor ai pentru el?<\/p>\n

Edy:<\/strong> Copil, adolescent, nici t\u00e2n\u0103r b\u0103rbat nu am \u00eendr\u0103znit s\u0103 visez c\u0103 voi ajunge unde sunt acum. Dup\u0103 ce am muncit \u00een Fran\u021ba timp de un an dup\u0103 absolvirea studiilor,\u00a0 \u00een micro-electronic\u0103, am sim\u021bit c\u0103 via\u021ba este prea scurt\u0103 pentru a nu-mi urma pasiunile \u0219i a face ceea ce iubesc s\u0103 s\u0103 fac, nu de a merge \u201cla servici\u201d doar pentru salariu. Am fost unul dintre noroco\u0219ii care au reu\u0219it s\u0103-\u0219i transforme pasiunea \u00een meserie \u0219i apoi s\u0103 aprofundeze pasiunea prin studii de specialitate \u0219i experien\u021b\u0103. Atunci c\u00e2nd am \u00eenfiin\u021bat Schneider Productions SRL, acum 21 ani, nu \u00eendr\u0103zneam s\u0103 visez c\u0103 voi fi furnizor de imagine pentru branduri interna\u021bionale precum Daimler, Porsche sau Zeiss \u2013 pentru care sunt invidiat chiar \u0219i de mul\u021bi colegi de breasl\u0103 din Occident.<\/p>\n

Studioul de produc\u021bie este relativ nou \u0219i unic prin esen\u021ba sa de dot\u0103ri \u0219i amenajare,\u00a0 \u00een trendul \u201cnou din vechi\u201d – \u00eentr-o cl\u0103dire industrial\u0103 interbelic\u0103. Am ales din nou calea grea, de a salva de la degradare un imobil \u0219i de a-i reda str\u0103lucirea de odinioar\u0103 \u00een loc de a cl\u0103di o nou\u0103 hal\u0103 industrial\u0103, oarecare. Am realizat acest vis prin munc\u0103 grea \u0219i ambi\u021bie, din for\u021be proprii. Planurile de viitor ar fi sa-mi canalizez, pe m\u0103sur\u0103 ce \u00eemb\u0103tr\u00e2nesc, joburile spre acel spa\u021biu, pentru c\u0103 nu voi mai putea s\u0103 m\u0103 deplasez p\u00e2n\u0103 la ad\u00e2nci b\u0103tr\u00e2ne\u021bi cu \u201ctone\u201d de echipament la loca\u021biile clien\u021bilor.<\/p>\n

Un alt plan pentru viitorul iminent ar fi \u201cSebes TV\u201d. E o nou\u0103 provocare \u00een ciuda tuturor descuraj\u0103rilor, cum c\u0103 televiziunile locale nu sunt urm\u0103rite \u0219i plictisitoare. \u00cemi doresc s\u0103 demonstrez c\u0103 se poate, prin con\u021binut de calitate \u0219i prin spirit civic pe care avem datoria s\u0103-l insufl\u0103m celor care nu con\u0219tientizeaz\u0103 importan\u021ba vie\u021bii \u00een comunitate \u2013 pentru binele comunit\u0103\u021bii pe termen lung, nu doar pentru beneficii personale \u0219i imediate.<\/p>\n

URBEAMEA:<\/strong> C\u00e2t a costat amenajarea studio-ului \u0219i \u00een c\u00e2t timp a fost realizat? Din surse am aflat c\u0103 dore\u0219ti s\u0103 duci amenajarea lui la un alt nivel.<\/p>\n

Edy:<\/strong> Din start nu am contabilizat investi\u021bia pentru c\u0103 nu am f\u0103cut-o cu un plan de afaceri bine stabilit. Am savurat s\u0103 v\u0103d cre\u0219terea organic\u0103, pe m\u0103sura investi\u021biei financiare de moment\u00a0 \u0219i a timpului investit pas cu pas. S\u0103 nu v\u0103 imagina\u021bi c\u0103 a costat o avere! Am investit foarte mult suflet \u00een tot ce este acolo \u0219i majoritatea obiectelor de amenajare sunt \u201cvechituri\u201d – chestii primite sau recuperate de la fier vechi, c\u0103rora mi-a f\u0103cut o deosebit\u0103 pl\u0103cere s\u0103 le insuflu o via\u021b\u0103 nou\u0103, \u00een cinstea celor care le-au f\u0103urit cu mul\u021bi ani \u00een urm\u0103 \u0219i mai ales conferindu-le o nou\u0103 func\u021bionalitate, cum cei care le-au g\u00e2ndit ini\u021bial nici nu-\u0219i imaginau.<\/p>\n

Anul acesta se \u00eemplinesc 5 ani \u0219i pot s\u0103 v\u0103 spun c\u0103 nu va fi niciodat\u0103 \u201cgata\u201d. Mereu se vor g\u0103si \u00eembun\u0103t\u0103\u021biri \u0219i noi func\u021bionalit\u0103\u021bi care a\u0219teapt\u0103 s\u0103 fie descoperite. Gurile rele spun c\u0103 dup\u0103 10 ani de muzic\u0103 au urmat 10 ani de arte vizuale iar dup\u0103 ce s-au scurs \u0219i ace\u0219tia urmeaz\u0103 s\u0103 m\u0103 reprofilez pe amenaj\u0103ri \u2026 cine \u0219tie, poate m\u0103 \u00eentorc la muzic\u0103 sau descop\u0103r alte moduri de exprimare artistic\u0103 \u2026 via\u021ba e at\u00e2t de scurt\u0103 \u0219i ar fi p\u0103cat s\u0103 nu gust\u0103m din domeniile artistice \u0219i modalit\u0103\u021bile de exprimare at\u00e2t de variate.<\/p>\n

\"\"URBEAMEA:<\/strong> Ce ne spui despre workshop-urile pe care le sus\u0163ii pentru cei pasiona\u021bi de fotografie \u0219i nu numai?<\/p>\n

Edy:<\/strong> Fiind solicitat s\u0103 predau practic\u0103 de film la Universitatea Babe\u0219-Bolyai din Cluj, am reu\u0219it s\u0103 inversez invita\u021bia \u0219i a\u0219a cum au venit vedetele \u0219i trupele precum BUG Mafia, 3 Sud-Est, Andre, etc la Sebe\u0219 \u00een vremurile c\u00e2nd m\u0103 ocupam doar de muzic\u0103, acum vin studen\u021bi \u0219i cursan\u021bi la Sebe\u0219, c\u0103rora le \u00eemp\u0103rt\u0103\u0219esc cu drag experien\u021ba mea. \u00cemi doresc s\u0103 extind aceast\u0103 activitate educa\u021bional\u0103 peste grani\u021bele \u021b\u0103rii \u0219i s\u0103 vedem \u00een cur\u00e2nd pasiona\u021bi din lumea \u00eentreag\u0103 (care m\u0103 urm\u0103resc pe internet) aici la Sebe\u0219 \u0219i desigur \u00een \u00eentreg jude\u021bul Alba. Imagina\u021bi-v\u0103 ce poten\u021bial de promovare pentru regiune am avea, f\u0103c\u00e2nd practic\u0103 pe teren cu speciali\u0219ti sau viitori speciali\u0219ti interna\u021bionali din domeniul media, nu doar cu \u201cturi\u0219ti obi\u0219nui\u021bi\u201d care au o expunere mult mai limitat\u0103 pe internet.<\/p>\n

URBEAMEA:<\/strong> Ambasador \u00een Rom\u00e2nia pentru mai multe branduri foto-video. Care sunt acestea \u0219i cum te sim\u021bi c\u00e2nd ai aproape ultimele gadgeturi de pe pia\u021b\u0103?<\/p>\n

Edy:<\/strong> Sunt singurul ambasador din Europa de Est pentru\u00a0 Carl Zeiss \u2013 lider mondial \u00een optic\u0103, apoi reprezint oficial Letus Corporation \u2013 brand american pentru stabilizare giroscopica \u0219i alte accesorii pentru camere de filmat si F&V \u2013 produc\u0103tor de renume pentru lumin\u0103 profesional\u0103 de video \u0219i film. De asemenea sunt ambasador de imagine pentru Iris Broadcast \u2013 firma specializat\u0103 \u00een film\u0103ri super-slow-motion, un domeniu extrem de fascinant care ne permite s\u0103 vedem chestii pe care nu reu\u0219im s\u0103 le percepem din cauza vitezei cu care se \u00eent\u00e2mpl\u0103. Zacuto USA \u0219i Kessler Crane sunt alte dou\u0103 branduri americane pe care le sus\u021bin de mul\u021bi ani pentru c\u0103 cred \u00een accesoriile de filmare pe care le fabric\u0103. Vaxis este un brand chinezesc relativ nou, specializat \u00een transmisie de imagine HD de \u00eenalt\u0103 calitate, f\u0103r\u0103 fir.<\/p>\n

\"\"URBEAMEA:<\/strong> Care este cea mai frumoas\u0103 experien\u0163\u0103 din toat\u0103 cariera ta?<\/p>\n

Edy:<\/strong> A fi \u201cinfluencer\u201d a primit un iz peiorativ \u00een ultimul timp, dar m\u0103 m\u00e2ndresc cel mai mult prin aprinderea \u201csc\u00e2nteii\u201d creative \u00een oameni. Sunt uimit c\u00e2t de des aflu, chiar \u0219i dup\u0103 zeci de ani, c\u0103 am determinat chiar \u0219i unii arti\u0219ti care au f\u0103cut carier\u0103 interna\u021bional\u0103 s\u0103-\u0219i g\u0103seasc\u0103 drumul \u00een via\u021b\u0103, s\u0103 \u00eendr\u0103zneasc\u0103 s\u0103 viseze la ceea ce multora li se pare imposibil. Este un sentiment extraordinar c\u00e2nd aflu c\u0103 din cauza activit\u0103\u021bilor mele au ajuns s\u0103 activeze \u00een domeniile creative.<\/p>\n

La ce m\u0103 pricep cel mai bine? Ca tot rom\u00e2nul, la toate \u0219i la nimic. \u0218tiu s\u0103 fac de toate, dar nu consider c\u0103 excelez \u00eentr-un domeniu anume. M\u0103 simt m\u0103gulit c\u0103 sunt admirat pentru realiz\u0103rile mele, dar consider c\u0103 sunt la \u00eenceput, mai am multe de \u00eenv\u0103\u021bat \u0219i destule modele de urmat, oameni pe care-i admir \u0219i-i urm\u0103resc la r\u00e2ndul meu.<\/p>\n

URBEAMEA:<\/strong> De la Sebe\u0219 la Festivalul de Film de la Cannes. Mul\u021bi te cunosc, dar pu\u021bini \u0219tiu proiectele de anvergur\u0103 \u00een care ai fost implicat. Poveste\u0219te-ne despre dou\u0103, trei proiecte care te reprezint\u0103.<\/p>\n

Edy:<\/strong> Acum 2 ani am reprezentat Rom\u00e2nia la Festivalul de Film de la Cannes, \u00eempreun\u0103 cu alte firme de produc\u021bie de film independent din Bucure\u0219ti. Am avut un stand la care am promovat activit\u0103\u021bile noastre, s\u0103 se \u0219tie \u0219i peste hotare c\u0103 exist\u0103 via\u021b\u0103 la noi \u00een acest domeniu \u0219i \u00een afar\u0103 de Buftea.<\/p>\n

M\u0103 m\u00e2ndresc cu multiple proiecte realizate la evenimente pentru Porsche Central Europe, nu doar pe Transf\u0103g\u0103r\u0103\u0219an sau\u00a0 Transalpina ci \u0219i peste hotare, \u00een Turcia, Republica Moldova, Ucraina, Polonia \u0219i Cehia. Este extrem de greu s\u0103 \u021bii pasul cu \u201crachete pe ro\u021bi\u201d, pilotate de oameni care vor s\u0103 se distreze, nu s\u0103 stea \u201cla cadru\u201d sau s\u0103 repete ac\u021biuni \u201cde dragul filmului\u201d.<\/p>\n

Un alt proiect pe care-l filmez pe cont propriu de 10 ani este un documentar despre ultimul covaci din satul Sibiel. Va fi un film despre me\u0219te\u0219ug, despre natura uman\u0103, despre l\u0103comie \u0219i falsa ordine a valorilor. \u00centre timp au decedat cele 3 personaje principale \u0219i preconizez s\u0103 \u00eenchei film\u0103rile la toamn\u0103.<\/p>\n

Lung-metrajul \u201cPop-Up\u201d pe care l-am co-produs se bucur\u0103 de numeroase premii interna\u021bionale \u0219i sunt m\u00e2ndru c\u0103 toat\u0103 ac\u021biunea din Rom\u00e2nia a acestui film are loc \u00een Sebe\u0219 \u0219i Lancr\u0103m. Am fost prezent la lansarea oficial\u0103 a filmului \u0219i a conferin\u021bei de pres\u0103 care a avut loc la Hollywood, la celebrul cinematograf \u201cChinese Theatre\u201d, acolo unde are loc Ceremonia de Decernare a Premiilor Oscar.<\/p>\n

URBEAMEA:<\/strong> Un mesaj pentru cititorii urbeamea.ro<\/u> \u0219i a revistei Urbea Mea<\/strong>.<\/p>\n

Edy:<\/strong> Mesajul meu c\u0103tre cititorii Urbea Mea:<\/p>\n

Nu \u00eenceta\u021bi s\u0103 visa\u021bi la ceea ce pare imposibil \u0219i nu alege\u021bi mereu calea u\u0219oar\u0103. Satisfac\u021bia reu\u0219itei este mereu propor\u021bional\u0103 cu efortul investit. Nu uita\u021bi de unde a\u021bi plecat, nu v\u0103 nega\u021bi r\u0103d\u0103cinile, pentru c\u0103 f\u0103r\u0103 aceste r\u0103d\u0103cini v\u0103 ve\u021bi r\u0103sturna la fel de rapid precum a\u021bi crescut.<\/p>\n","protected":false},"excerpt":{"rendered":"

A revolu\u021bionat industria muzical\u0103 din Rom\u00e2nia dup\u0103 1990 \u0219i o schimbare de macaz, \u00eencep\u00e2nd cu anul 2004, l-a transformat \u00eentr-unul dintre cei mai cunoscu\u021bi produc\u0103tori foto-video din \u021bar\u0103. \u00cen ultimul an, pe l\u00e2ng\u0103 proiectele \u00een care a fost implicat, realiz\u00e2nd film\u0103ri \u0219i pentru cele mai populare festivaluri din Rom\u00e2nia, Electric Castle \u0219i Untold Festival, Edi …<\/p>\n","protected":false},"author":5,"featured_media":63738,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[812],"tags":[15451,15452,15454,15453],"class_list":["post-63737","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviu","tag-edy-schneider","tag-producator-video","tag-schneider-productions","tag-sebes-tv"],"yoast_head":"\n(INTERVIU) Edy Schneider, produc\u0103tor media din Sebe\u0219, entuziast \u0219i brand ambasador la Letus Corporation, ZEISS \u0219i F&V. - 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