{"id":72416,"date":"2019-02-25T16:14:44","date_gmt":"2019-02-25T14:14:44","guid":{"rendered":"https:\/\/urbeamea.ro\/albaiulia\/?p=72416"},"modified":"2019-02-25T16:14:48","modified_gmt":"2019-02-25T14:14:48","slug":"foto-crama-liliac-a-prezentat-noua-eticheta-a-vinurilor-young-liliac-editia-2018","status":"publish","type":"post","link":"https:\/\/urbeamea.ro\/albaiulia\/foto-crama-liliac-a-prezentat-noua-eticheta-a-vinurilor-young-liliac-editia-2018\/","title":{"rendered":"Foto: Crama LILIAC a prezentat noua etichet\u0103 a vinurilor young.LILIAC, edi\u021bia 2018"},"content":{"rendered":"\n

Noua etichet\u0103 a vinurilor young.LILIAC, edi\u021bia 2018, a fost prezentat\u0103 oficial s\u0103pt\u0103m\u00e2na trecut\u0103, \u00een cadrul unui eveniment care a avut loc la Halucinarium|Triaj Creativ, unul dintre cele mai noi spa\u021bii experimen\u021biale din Bucure\u0219ti.<\/strong> <\/p>\n\n\n\n

Eticheta a fost selectat\u0103 \u00een urma concursului\nanual, devenit deja tradi\u021bie, prin care tot mai mul\u021bi tineri creativi sunt\nprovoca\u021bi s\u0103-\u0219i imagineze eticheta pentru urmatorul an, pornind de la premisele\nbrandului. <\/p>\n\n\n\n

Edi\u021bia a \u0219aptea a concursului a venit cu\nun concept nou – \u201cLabel\nThe Unlabeled<\/a>\u201d \u2013 menit s\u0103 \u00eencurajeze depa\u0219irea limitelor creative.\nProvocarea lansat\u0103 de crama LILIAC<\/strong> a\navut ca obiectiv identificarea noii etichete pentru gama young.LILIAC<\/strong>, recolta 2018.<\/p>\n\n\n\n

Concursul young.LILIAC<\/strong> este a\u0219teptat la fiecare \u00eenceput de toamn\u0103 de cei care\ncunosc deja conceptul. Prin acest demers, echipa LILIAC<\/strong> i\u0219i propune s\u0103 sus\u021bin\u0103 \u0219i s\u0103 \u00eencurajeze industria creativ\u0103,\ns\u0103 aib\u0103 curaj, s\u0103 se fac\u0103 vazu\u021bi \u0219i s\u0103 experimenteze diverse proiecte \u00een care i\u0219i\npot eviden\u021bia talentul.  <\/p>\n\n\n\n

Eticheta din acest an, aleas\u0103 de catre familia Beck dintr-o selec\u021bie de peste 400 de etichete propuse de tineri designeri, scoate \u00een eviden\u021b\u0103 esen\u021ba young.LILIAC<\/strong>. Un vin creat pentru tinerii curio\u0219i s\u0103 descopere universul vinului, care au o via\u021b\u0103 social\u0103 activ\u0103 \u0219i apreciaz\u0103 calitatea.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

\u201eSunt unul dintre cei tineri, cu mintea liber\u0103, far\u0103 prejudec\u0103\u021bi \u0219i etichet\u0103ri. Mi-am ales drumul cu inima, urm\u00e2nd calea vinului \u0219i intr\u00e2nd \u00een aceast\u0103 fascinant\u0103 industrie din pur\u0103 pasiune. young.LILIAC este despre asta \u0219i mai mult de at\u00e2t. Este despre a \u00eenv\u0103\u021ba s\u0103 descoperi cine e\u0219ti cu adevarat, care i\u021bi sunt valorile, despre \u00eencrederea \u00een propriile for\u021be, despre a fi liber \u0219i curios, caut\u00e2nd mereu s\u0103 ob\u021bii de la via\u021b\u0103 tot ce are mai bun. Noi, la Liliac, credem \u00een marele talent \u0219i puterea vocii tinerei genera\u021bii. Vinul young.LILIAC este dedicat lor \u0219i este minunat s\u0103 vedem un poten\u021bial at\u00e2t de mare, creativitate \u0219i libertate \u00een g\u00e2ndire. Acesta este motivul pentru care am creat concursul young.LILIAC, care se dezvolt\u0103 tot mai mult de la un an la altul, iar noi ca echip\u0103 ne dorim s\u0103 vedem propunerile creative, s\u0103 vedem at\u00e2t de multe idei \u0219i concepte inspirate, unele foarte amuzante, unele de ne\u00eenteles. Putem sim\u021bi interesul crescut al tinerilor designeri pentru concurs \u0219i apreciem mult munca lor. Ne face m\u00e2ndri c\u0103 se pot identifica cu brandul pe care l-am creat de-a lungul celor 7 ani.\u00a0 La fel ca la fiecare edi\u021bie a concursului, poate fi un singur c\u00e2\u0219tig\u0103tor. Edi\u021bia din toamna trecut\u0103\u00a0 a \u00eenregistrat cel mai mare numar de \u00eenscrieri pana acum, mai exat peste 400 de propuneri vizuale. Nu a fost u\u0219or, dar \u00een cele din urm\u0103, alegerea a fost foarte clar\u0103 – designul Anei a fost cel mai \u00eendr\u0103zne\u021b \u00een ochii no\u0219tri\u201d, a declarat <\/em>Miron Radic, CEO Crama Liliac<\/em><\/strong>.<\/em><\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Propunerea creativ\u0103 c\u00e2\u0219tig\u0103toare \u00eei\napar\u021bine Anei B\u0103nic\u0103, o t\u00e2n\u0103r\u0103 extrem de talentat\u0103, absolventa Universit\u0103\u021bii de\nArhitectur\u0103 \u0219i Urbanism Ion Mincu. Noua etichet\u0103 prezint\u0103 perfect valorile\nbrandului young.LILIAC<\/strong>. Urban, cool,\nnonconformist, liber, atribute reg\u0103site \u00een stilul de via\u021b\u0103 al genera\u021biei\ntinere.  <\/p>\n\n\n\n

Ana B\u0103nic\u0103 e ilustratoare pe perete \u0219i h\u00e2rtie. \u00cen urm\u0103 cu zece ani, a demarat proiectul Cai verzi pe pere\u021bi, un mic, dar \u00eendr\u0103zne\u021b atelier de autocolante decorative pentru perete. Din 2016 a revenit la desenul pe h\u00e2rtie \u0219i a descoperit gua\u0219a. Felul \u00een care lucreaz\u0103 acum este cu siguran\u021b\u0103 influen\u021bat de to\u021bi anii de Cai verzi \u00een care a lucrat cu forme foarte stilizate. \u00cei place s\u0103 ilustreze mai ales pove\u0219ti de dragoste \u0219i personaje care iubesc vara, marea, \u0219pri\u021burile \u0219i felinele.
<\/p>\n\n\n\n

Conform cerin\u021belor concursului, etichetele trebuie s\u0103 respecte cele trei personalit\u0103\u021bi young. LILIAC: FRUITY (fructat, juc\u0103u\u0219, cu arome de piersic\u0103), FRESH (energic, cu aciditate ridicat\u0103) \u0219i LIGHT ROSE (aciditate medie, arome de fruc\u021bi ro\u0219ii). Ghidat\u0103 de aceste descrieri, Ana a desenat c\u00e2te un personaj pentru fiecare tip de vin. \u201dLiliacele\u201d ei sunt juc\u0103u\u0219e, iar formele stilizate \u0219i culorile proaspete sunt \u00eenso\u021bite de un strop de senzualitate \u0219i umor. O simpl\u0103 ridicare din sp\u00e2ncean\u0103 pe eticheta sortimentului FRESH este o trimitere la aciditatea vinului, iar cum etichetele sunt transparente, micu\u021bele personaje par c\u0103 zboar\u0103 \u00een jurul sticlei.<\/p>\n\n\n\n

\u00cen cadrul concursului \u201cLabel The Unlabeled<\/strong>\u201d s-a acordat \u0219i\npremiul de popularitate, pentru cel mai cool design, iar anul acesta, c\u00e2\u0219tig\u0103torul\na fost votat pe pagina de Facebook Liliac \u0219i a fost c\u00e2\u0219tigat de Maria Tabarcea\nT\u0103nase, o t\u00e2n\u0103r\u0103 talentat\u0103, student\u0103 \u00een anul I la master, \u00een cadrul\nUniverista\u021bii Na\u021bionale de Arte Bucure\u0219ti, la sec\u021bia grafic\u0103.<\/p>\n\n\n\n

Vinul\nyoung.LILIAC poate fi g\u0103sit \u00een 3 cupaje:<\/p>\n\n\n\n


\n\u2013 young.LILIAC Fresh<\/strong> \u2013\nprodus dintr-un coupaj de Sauvignon Blanc & Feteasc\u0103 Alb\u0103. Culoarea galben\npai cu reflexii verzui indic\u0103 un vin t\u00e2n\u0103r. \u00cen nas descoperim arome intense,\ncomplexe, ca cele de piersic alb \u0219i l\u0103m\u00e2ie, c\u00e2t \u0219i florale, de salc\u00e2m \u0219i iris\nalb. Gustul este proasp\u0103t vivace cu note citrice pe final.<\/p>\n\n\n\n

\u2013 young.LILIAC Fruity<\/strong> \u2013 Feteasc\u0103\nAlb\u0103 & Chardonnay & Sauvignon Blanc. \u0218i \u00een acest coupaj, culoarea\ngalben pai indic\u0103 un vin t\u00e2n\u0103r. U\u0219or \u0219i proasp\u0103t, acesta se deschide cu arome\nfructate de ananas, mere, guava dar \u0219i florale, de salc\u00e2m \u0219i iasomie. Gustul\neste bine structurat, aciditate evident\u0103, textur\u0103 cremoas\u0103 \u0219i un post gust lung.<\/p>\n\n\n\n

\u2013\u00a0young.LILIAC Light Rose<\/strong>\u00a0\u2013 Pinot Noir & Merlot. Culoarea roz pal echilibreaz\u0103 perfect aromele placate \u0219i u\u0219oare de trandafiri, rodii \u0219i mere ro\u0219ii. Gustul este proasp\u0103t \u0219i echilibrat, cu note fructate, aciditate expresiv\u0103 \u0219i un post gust pl\u0103cut de portocale ro\u0219ii.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Despre Crama Liliac<\/strong><\/p>\n\n\n\n

\u00cen zilele noastre, Liliac<\/strong>\nre\u00eenvie tradi\u0163ia secular\u0103 pe care Transilvania o are \u00een viticultur\u0103. Peisajul\nsecular \u015fi tehnica modern\u0103 creaz\u0103, pe cele 52 de hectare, o simbioz\u0103 perfect\u0103.\nAici sunt produse vinuri autohtone, ce cuceresc prin rafinament \u015fi\ncomplexitate. Indiferent dac\u0103 sunt albe, ro\u015fii, roze sau irezistibil de dulci,\nde fiecare  dat\u0103 c\u00e2nd deschidem o sticl\u0103\nde Liliac<\/strong>, experien\u0163e incredibile\nsunt pe punctul de a fi descoperite.<\/p>\n\n\n\n

Astfel, \u00een vinurile Liliac<\/strong>, pe\nl\u00e2ng\u0103 soiurile tradi\u021bionale rom\u00e2ne\u015fti, culese cu mult\u0103 mig\u0103l\u0103 \u015fi dragoste, se\nreg\u0103se\u015fte \u0219i un procent semnificativ de experien\u0163\u0103 internationala. Vinurile\nLiliac sunt produse sub \u00eendrumarea oenologului francez Laurent Dubreuil, care a\nstudiat ani de zile diversele aspectele ale producerii vinului si care isi\naduce in prezent aportul pentru ca lucr\u0103rile din cadrul podgoriei, c\u00e2t \u015fi\ncele din cram\u0103 sa se ridice la cel mai \u00eenalt grad de profesionalism. Vorbim\na\u015fadar despre un consor\u0163iu al pasiona\u021bilor de vin, ce subliniaz\u0103 standardele\nridicate ale vinului Liliac<\/strong>.<\/p>\n\n\n\n

***<\/em><\/p>\n\n\n\n

amb Wine Company este parte din concernul austriac\u00a0 amb Holding. Cu un portofoliu impresionant \u00een domenii precum construc\u021bii \u0219i imobiliare, amb Holding este dedicat dezvolt\u0103rii durabile. Pe l\u00e2ng\u0103 fascinantul proiect al vinurilor Liliac, amb Holding se concentreaz\u0103 \u0219i pe alte arii de investi\u021bii cum ar fi agricultura \u0219i silvicultura.<\/em><\/p>\n\n\n\n

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    Noua etichet\u0103 a vinurilor young.LILIAC, edi\u021bia 2018, a fost prezentat\u0103 oficial s\u0103pt\u0103m\u00e2na trecut\u0103, \u00een cadrul unui eveniment care a avut loc la Halucinarium|Triaj Creativ, unul dintre cele mai noi spa\u021bii experimen\u021biale din Bucure\u0219ti. Eticheta a fost selectat\u0103 \u00een urma concursului anual, devenit deja tradi\u021bie, prin care tot mai mul\u021bi tineri creativi sunt provoca\u021bi s\u0103-\u0219i imagineze …<\/p>\n","protected":false},"author":17,"featured_media":72427,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[307,17232,16005,17231,76],"class_list":["post-72416","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-stiri-urbane","tag-alba","tag-concurs-anual","tag-crama-liliac","tag-noua-eticheta-a-vinurilor-young-liliac","tag-urbea-mea"],"yoast_head":"\nFoto: Crama LILIAC a prezentat noua etichet\u0103 a vinurilor young.LILIAC, edi\u021bia 2018 - Revista Urbea Mea - Revista de Alba<\/title>\n<meta name=\"description\" content=\"Noua etichet\u0103 a vinurilor young.LILIAC, edi\u021bia 2018, a fost prezentat\u0103 oficial s\u0103pt\u0103m\u00e2na trecut\u0103, \u00een cadrul unui eveniment care a avut loc la\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/urbeamea.ro\/albaiulia\/foto-crama-liliac-a-prezentat-noua-eticheta-a-vinurilor-young-liliac-editia-2018\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Foto: Crama LILIAC a prezentat noua etichet\u0103 a vinurilor young.LILIAC, edi\u021bia 2018 - 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